Can customers be encouraged to read privacy policies?
When was the last time you read a privacy policy? I use dozens of online services—email, social networking, data storage, banking, photos, shopping, etc.—and I've only skimmed a couple. What does this mean for the companies that offer these services? Can they reasonably say that they have informed their users of the content of their policies, if most users simply click "Okay" without bothering to read the things?