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Inside Internal Controls

News and discussion on implementing risk management

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Customers

Competition bureau goes after Avis and Budget for misleading advertising

The Competition Bureau announced last March that it has initiated proceedings against Aviscar, Budget and their parent company, Avis Budget Group Inc.. The Bureau alleges that the Companies engaged in false or misleading advertising in that they advertised misleading prices to consumers. The Bureau’s application seeks, among other remedies, a total of $30 million in administrative monetary penalties and refunds to affected customers.

 

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Upgrading your sales team’s business acumen

There’s a growing feeling among sales organizations that their team members need to upgrade their skills and processes to better meet Business to Business (B2B) buyer expectations.

 

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Thinking about customer relationship management

CRM

The concept of customer relationship management (CRM) has long-existed before it was given a designation. In fact, it is a not-so-new buzzword that sounds wonderful, but is actually very hard to implement. What CRM refers to is a kind of cross-functional business strategy that allows organizations to learn more about their customers.

 

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